Public Relations Information and Marketing Association of North Carolina
April 2019 PRIMA Conference Agenda
WEDNESDAY, APRIL 10th – Check into Lake Junaluska Welcome Center by 5:00pm.
THURSDAY, APRIL 11th
7:30 am – 8:30 am - Breakfast - Dining Room
8:30 am – Check-in, Welcome - International Room
9:00 am – 9:30 am - Formal Welcome to Members - International Room
9:30 am – 10:40 am
PRESENTATION: Keeping Enrollments Stable in Turbulent Times
Kathi Swanson (CLARUS Corp.) – Room 104
10:45 am – 11:50 am
PRESENTATION: Social Media Presence
Erin Wall & Sheila Price (North Greenville University) – Room 102
12:00 pm – 1:00 pm – Lunch- Dining Room
1:30pm – 2:45 pm
PRESENTATION: Adobe Design Skills
Oscar Gibson (CES Graphic Media) – Room 102
3:00 pm – 4:30 pm
PRESENTATION: Creating Content Marketing Messages for a Multi-Segmented Market
Larry Whitworth (Aperture Content Marketing) – Room 102
5:00 pm – Dinner
FRIDAY, APRIL 12th
7:30 am – 8:30 am - Breakfast - Dining Room
9:00 am – 11:00 am – Andy Masters – Keynote Speaker
12:00 pm – 1:00 pm - Lunch - Dining Room
1:30 pm – Business Meeting ( Group Discussions, Officer Elections, Giveaways, etc.) - International Room
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